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  • Cereal City Athletics

    Community Driven. Active Minded. Adventure Ready. 

    All BC Half marathon gear now 30-50% off!

    Our Events

    Fat Fest Relays

    Women Who Du


    BC Ice Cream Century

    Battle Creek Half Marathon and 5k

    Cereal City Triathlon and Duathlon

    Cereal City KIDS Triathlon and Triathlon Series

    Chiefs's Challenge

    Tinsel Toes 5k

    CCA Adventure Club

    Our Partners

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    Cereal City Athletics