Cereal City triathlon and Duathlon

Saturday*July 28*2018


Charity Partner

Course Maps

Event Schedule

Rules and Procedures

Awards and Results


The Cereal City Triathlon & Duathlon showcases the City of Battle Creek and its amenities. Te event is hosted at the beautiful Willard Beach on Goguac Lake. With a flat and fast course, the Cereal City Triathlon and Duathlon is a great course to set your personal best. The course and event is perect for beginners and experienced athletes looking for good competition, great views, and some sweet swag!

The Cereal City Triathlon and Duathlon offers a sprint triathlon, a super sprint triathlon (ages 9-18) and a duathlon. All events can be done solo or as a relay of two or three people.

Super Sprint Distances:

Swim 400 meters, Bike 10K (6 miles), Run approx. 3K (2 miles)

Sprint Distances:

Swim 500 meters, Bike 20K (12 miles), Run 5K (3.1 miles) 


Duathlon Distances:

Run approx. 3K (2miles), Bike 20K (12 miles), Run 5K (3.1 miles)

This is one of the best courses around for a sprint distance triathlon, duathlon, or relay.


Charity Partner

Cereal City KIDS Triathlon

We believe that kids learn by watching us. We believe that kids should have an opportunity to experience the fun and energy of an event just for them regardless of financial circumstances. We believe it is important for kids to have an event just for them. 

The Cereal City Triathlon is a proud contributor to over 50 scholarships each year to allow kids to participate in the Cereal City KIDS Triathlon. 

If you would like to nominate a kids you know that would love the experience of a triathlon just for them, CLICK HERE.

Learn More

The Cereal City KIDS Triathlon offers two distances for kids to choose from based on ability, not age. This untimed event is designed to encourage kids to be active, try new things and experience the joy of working hard and crossing the finish line. Open to kids ages 4 to 13, the Cereal City KIDS Triathlon encourages children of all abilities to participate. Swim aids and training wheels are allowed. 

Find out more

Course Maps


The swim portion will start in the water on the western most sea wall of Willard Beach on Goguac Lake.  Swimmers will always turn around buoys to their right.  The swim portion ends on the beach and runs up to the transition area on a closed off driveway. 


The bike portion of the event will take athletes from Willard Beach down George B Place to Capital Ave.  Right turn on Capital Ave to West Minges Road. Right turn on West Minges Road. Athletes will turn left on to South Minges Road at the "T" intersection. Right turn (West) on Watkins Road, crossing over Helmer and traveling West to the turnaround on Renton Road, then returning the reverse way they went out.  We will not be asking for road closures during the bike portion.  We will be asking to utilize the bike lanes on Capital Ave and the shoulders of the roads that don’t have bike lanes.  Officers and volunteers will be present to direct traffic.

5K Run

The run course begins at Willard Beach Park in the transition area and proceeds down George B Place then turns left (North) on Capital Ave.  Turn right (East) on Golden Ave (aka: G Dr N). Continue on Golden Ave (G Dr N) until you connect to the walking trail at Riverside Park.  The trail loops around Riverside park to a designated turn around where there will be a water station. The return course backtracks on the same roads taken out. 

3K Run (Duathlon and Super Sprint)

The 2 mile run course begins at Willard Beach Park at the "Start/Finish" arch.  Duathletes will proceed along the beach sidewalk until they run into George B Place and veer left.  Once down George B Place, the course then turns left (North) on Capital Ave.  Turn right (East) on Golden Ave (aka: G Dr N). Continue on Golden Ave (G Dr N) until the designated 2 Mile turnaround. There will be a water station at this turnaround.  The return course backtracks on the same roads taken out. 

Event Schedule


Friday, July 27th, 2018 from 4-6 pm at Riverside Park next to Riverside Elementary (650 Riverside Drive, Battle Creek, MI 49015) and Race Day (July 28th) from 6:30-7:45AM at Willard Beach Park (50 George B Place, Battle Creek, MI 49015). All athletes will need to report to the registration table on race day for body markings and timing chip.  Registration will be available at Friday packet pick-up, but there will be NO day-of registration. PLEASE NOTE: your age group is based on your age on 12/31/2018.


  • Late packet pick up and body marking. (NO RACE DAY REGISTRATION)
  • 6:30 AM: Transition area opens
  • 7:45 AM: Transition area closes
  • 7:45 AM: Pre race instructions and national anthem
  • 8:00 AM: Triathlon and Duathlon start: First wave of swimmers and first run of the duathlon. Race WILL start promptly at 8:00 AM and athletes MUST be at start area on time.
  • 8:10 AM: Super Sprint start
  • 9:15 AM to 11:00 AM: Post race picnic by the beach pavilion
  • 10:00 AM: Presentation of awards

Rules and procedures

Race Numbers and Body Marking

Your race number must be visible on your body (by body marking) for bike. Your race number must be on your jersey or race belt during the run.

Body marking will be written on your shoulders and calves. 


This event is timed with an electronic timing chip system. Participants MUST wear their timing chip strapped to their ankle throughout the entire event. Both, the chip and ankle strap are provided by the timing company and must be returned at the finish line. NO TIMING CHIP = NO RACE SPLITS OR FINISH TIME. This means your results will NOT be counted. 


The swim course will be a clockwise triangle in Goguac Lake. You should seed yourself accordingly to your swim ability

(faster swimmers in the front). You are prohibited from intentionally striking, kicking or swimming over another swimmer. Failure to obey the warnings and commands of an official or lifeguard will result in a "DQ" and ejection from the event.

If you are using a wetsuit, make sure you are using one that is specifically designed for open water swimming. If you are new to using a wetsuit, it is suggested you purchase or rent one from a reputable dealer and insure a proper fit. It is also recommended that you train several times in your wetsuit under supervision before wearing the wetsuit in competition. PLEASE DON'T BRING ANY EXTRA GEAR TO THE SWIM START! 


It is strongly recommended that you have your bike properly fitted and tuned no less than 3 weeks prior to the event. This would include inspecting your brake pads and tires. Team Active Bikes will be at the race site to provide minor technical support. The bike portion takes place on city and county roads that are open to vehicular traffic. Although the traffic will be relatively light with volunteers and police agencies assisting on the course, YOU MUST STAY ALERT AT ALL TIMES. It's very easy to get caught up in your cycling and the race itself, however, your NEED to be watchful of what's going on. This includes watching for vehicles, intersections, fellow athletes and paying attention to course volunteers. IT IS THE ATHLETE'S RESPONSIBILITY TO KNOW THE COURSE!

Since the race shares the road with vehicular traffic, you are required to ride to the far right of the roadway if you are not in the act of passing. You are ONLY to pass other riders on the LEFT. If you are not passing another rider but are riding on the left, that is viewed as "blocking" and is a "DQ" offense. BY NO MEANS CAN ANYONE BE RIDING 2 OR 3 ABREAST ON THE ROAD. Failure to obey the commands of a race official may result in being "DQ'd" and ejection from the event.

There may be areas of the bike course (transition area, sharp turns, bumps, etc) where you will be given instructions. Again, race officials will be on hand and failure to obey their commands will result in a penalty or being "DQ'd". YOU ARE ABSOLUTELY PROHIBITED FROM USING HEADPHONES OR EARBUDS OF ANY KIND DURING THE BIKE PORTION OF THE RACE.

If you break down on the bike course, please get 6 feet off to the side of the road to tend to your repairs. If you unable to repair your bike, you must remove yourself from the bike course. There will be a vehicle circulating the course to bring you back to the transition area and you'll have to turn in your timing chip at that time. 


The run course will take you from the park and will go on city streets and bike paths in the city. There will be an aid station approximately half way on the course with water and Gatorade. Volunteers and local residents will be guiding and cheering you along the way. While the course will be staffed with volunteers, you still must keep your eyes open and pay attention to your surroundings. Watch for vehicles and other adverse conditions. It is the athlete's responsibility to know the course.

Transition Area

The transition area opens at 6:30AM and regardless of your wave, your equipment MUST be setup and you will be out of the transition area by NO LATER than 7:45AM. The racks will be first come/first serve. You MUST rack your bike at the same location in transition after the bike portion before you run. You will not be able to remove your bike until the last cyclist is back from the bike course. Your equipment must be removed from transition by 11:00AM. THIS EVENT IS NOT RESPONSIBLE FOR LOST OR STOLEN ITEMS!

ONLY participants and volunteers will be allowed in the transition area before, during and after the event.

Extra equipment (wheels, 2nd helmet, 2nd wetsuit, etc) Will NOT be allowed in the transition area. Transition will be fenced and secured. Gear bags over 24" will not be allowed in transition. PLEASE NO COOLERS, EITHER!!

Current ANSI, CPSC or SNELL approved helmets are required during the cycling portion of the event. You will not be allowed to participate if you don't have an approved helmet. Helmets MUST be buckled in place during all aspects of the bike, INCLUDING WHILE IN THE TRANSITION AREA. Failing to have your helmet buckeled will result in a "DQ".

You must walk your bike in the racks area and walk or jog with your bike in the transition lanes to the mount and dismount areas. 

Awards and results


Overall Awards

 Awards will go to the top 3 men and 3 women overall in the triathlon and duathlon.

Age Group Awards for Triathlon Awards go to the top 3 men and 3 women in the following age groups (PLEASE NOTE your age group is based on your age on 12/31/2018): 13 - 15, 16 - 19, 20 - 24, 25 - 29, 30 - 34, 35 - 39, 40 - 44, 45 - 49, 50 - 54, 55 - 59, 60 - 64, 65 - 69, 70 - 74, 75 - 79, 80 and Over

Age Groups Awards for Duathlon Awards go to the top 3 men and 3 women in the following age groups (PLEASE NOTE your age group is based on your age on 12/31/2018): 13 - 19, 20 - 29, 30 - 39, 40 - 49, 50 - 59, 60 -  69, 70 and over

Relay Team Awards

 Awards go to the top overall male, female and co - ed team. Both 2-person and 3-person relay teams will be in the same grouping for awards.


 The top overall male and female to compete in the Athena or Clydesdale categories